infoprotrixal

Privacy Policy

Last Updated: 1st January 2026

This Privacy Policy describes how infoprotrixal AS ("we", "our", or "us") collects, uses, and protects your personal information when you visit our website or use our restaurant staff efficiency analytics platforms. We are committed to protecting your privacy and ensuring transparency about how we handle your data.

Data Controller Information

infoprotrixal AS is the data controller for the personal information we collect. Our registered office is located at Istedgade 125, 1031 Copenhagen, Capital Region, Denmark. Company registration number: CVR36251479.

Data Collection

We collect personal data that you provide to us directly and information that is collected automatically when you use our website. The data we collect includes:

  • Contact Information: Name, email address, phone number, and company details when you contact us or request information about our services
  • Communication Data: Records of your communications with us, including emails, phone calls, and messages through our contact forms
  • Usage Data: Information about how you interact with our website, including pages visited, time spent, and navigation patterns
  • Technical Data: IP address, browser type, device information, and operating system details
  • Marketing Data: Your preferences regarding marketing communications and newsletter subscriptions

How We Use Your Information

We use of your data for the following purposes, based on legitimate business interests and with your consent where required:

  • To respond to your enquiries and provide customer support
  • To deliver our restaurant analytics services and maintain our platform
  • To improve our website functionality and user experience
  • To send you relevant marketing communications (with your consent)
  • To comply with legal obligations and protect our legitimate interests
  • To analyse website performance and conduct business analytics

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about the cookies we use, please refer to our Cookie Policy.

Legal Basis for Processing

Under the General Data Protection Regulation (GDPR), we process your personal data based on the following legal grounds:

  • Consent: For marketing communications and non-essential cookies
  • Legitimate Interests: For business operations, website improvement, and customer service
  • Contractual Necessity: To provide our services and fulfil our obligations
  • Legal Obligation: To comply with applicable laws and regulations

Data Sharing and Third Parties

We do not sell your personal data to third parties. We may share your information with:

  • Service providers who assist us in operating our website and delivering our services
  • Analytics providers such as Google Analytics to understand website usage
  • Legal authorities when required by law or to protect our rights
  • Professional advisers including lawyers, accountants, and consultants

International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place, including adequacy decisions or standard contractual clauses approved by the European Commission.

Your Rights

Under GDPR, you have the following rights regarding your personal data:

  • Right of Access: Request a copy of the personal data we hold about you
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data in certain circumstances
  • Right to Restrict Processing: Request limitation of how we use your data
  • Right to Data Portability: Request transfer of your data to another organisation
  • Right to Object: Object to processing based on legitimate interests or for marketing purposes
  • Right to Withdraw Consent: Withdraw consent for processing based on consent

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes for which it was collected, comply with legal obligations, and resolve disputes. Generally, we retain contact information for active business relationships and marketing communications until you unsubscribe or request deletion. Website analytics data is typically retained for 26 months.

Data Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments.

Children's Privacy

Our services are not intended for individuals under the age of 16. We do not knowingly collect personal data from children. If we become aware that we have collected personal data from a child, we will take steps to delete such information promptly.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date.

Contact Information

If you have any questions about this Privacy Policy, wish to exercise your rights, or need to contact us regarding data protection matters, please reach out to us:

You also have the right to lodge a complaint with the Danish Data Protection Agency (Datatilsynet) if you believe we have not handled your personal data in accordance with applicable data protection laws.